mardi 29 juin 2010

Revoir les codes | Entire Branding & Design


S:t Eriks Pilsner & S:t Eriks Sommarlager
Il s’agit de la brasserie Kungsholmen de Stockholm datant de 1870.
Elle a toujours su se distinguer par l’innovation, mais elle dormait depuis 1959. Sans perdre son âme spécifique et ses références culturelles, la marque a été relancée par Entire Branding avec la conception d’une nouvelle bouteille unique en mars 2010.

S:t Eriks Pilsner & S:t Eriks Sommarlager
The brewery was born on Kungsholmen in Stockholm in the 1870s and became
the brewery that pushed the development forward in its time.
It then moved to Åsögatan in Stockholm, but has been dormant since 1959.

Without loosing its characteristic soul and origin, the brand was relaunched
with an entire new design and a unique bottle in March 2010.

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